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Enhance your experience

Aromas and e-liquids play a major role in the e-cigarette experience. Flavour, vapour amount, nicotine strength, and the composition of PG and VG all influence how an e-liquid feels and functions in practice. On this page, you can read more about what e-liquids and aromas consist of, how they are used, and the differences between the various types. The goal is to provide a better insight into the key concepts, making it easier to find the solution that best suits your needs and your e-cigarette.



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Aromas and E-liquids

Aromas and e-liquids are a central part of the e-cigarette experience. This is where flavour, vapour production, and throat sensation are created. For many adult vapers, choosing an e-liquid is not just about nicotine, but also about finding the right balance between flavour, strength, and composition.

An e-liquid typically consists of propylene glycol, vegetable glycerin, aroma, and possibly nicotine. The combination of these ingredients affects how the liquid feels, how much vapour it produces, and how clearly the flavour comes through. Therefore, it can be advantageous to know the difference between the individual parts before choosing a liquid or aroma.

What is e-liquid?

E-liquid is the liquid used in an e-cigarette. When the liquid is heated by the coil in the tank or pod system, it produces the vapour that is inhaled. E-liquids come in many varieties, both with and without nicotine, and they can have different mixing ratios between PG and VG.

PG stands for propylene glycol and is a thin liquid that helps carry the flavour clearly. PG often provides a more noticeable throat sensation, which some former smokers associate with regular cigarettes. VG stands for vegetable glycerin and is a thicker liquid that contributes to more vapour and a smoother experience.

The ratio between PG and VG is therefore very important. A liquid with a lot of PG will often give a clearer flavour and more throat hit, while a liquid with a lot of VG typically provides larger vapour clouds and a smoother inhalation.

What are aromas?

Aromas are used to give the e-liquid flavour. They are concentrated and usually need to be mixed with base liquid before being used in an e-cigarette. Aromas should not necessarily be used directly but must be dosed correctly according to the manufacturer's recommendations.

Aromas make it possible to customise the e-liquid to personal taste. Some prefer a classic tobacco profile, while others choose menthol, fruit, or more rounded flavour variants. The choice depends both on the type of e-cigarette used and the experience desired.

Base, nicotine, and ready-mix

When working with aromas, a base is often used. A base typically consists of PG and VG and can be with or without nicotine. When the aroma is mixed with the base, you get a finished e-liquid, which after correct mixing and possible maturation can be used in the e-cigarette.

Some liquids are pre-mixed and ready to use. Others require you to add base or nicotine yourself. It is important to follow the mixing instructions carefully, as both flavour, strength, and consistency depend on the correct dosage.

How to choose the right e-liquid

The right e-liquid depends on several things. First and foremost, you should consider what type of e-cigarette you are using. Smaller pod systems and mouth-to-lung devices often work best with thinner liquids, while larger sub-ohm devices typically suit liquids with higher VG content better.

The nicotine content also plays an important role. A higher nicotine strength is often chosen by people who want a more pronounced nicotine experience, while lower strengths are better suited to those who vape more frequently or use more powerful devices.

The flavour is naturally also important. Many start with classic flavours like tobacco or menthol because they are more reminiscent of traditional cigarettes. Others choose fruity or sweeter variants because they want a different and milder taste experience.

PG and VG explained

PG and VG are the basic ingredients in most e-liquids. PG is known for enhancing the aroma and providing a clearer throat sensation. VG is more full-bodied and gives a softer vapour with more volume.

A 50/50 blend is a popular choice because it provides a good balance between flavour, vapour, and throat sensation. This type of liquid often suits regular e-cigarettes and pod systems well. Liquids with higher VG content are often used in more powerful devices where more vapour and a softer experience are desired.

Why does flavour matter so much?

Flavour is a big part of the e-cigarette experience. For many adult users, the right flavour can make the transition from regular cigarettes more satisfying. An e-liquid must not only suit the device but also the individual user's preferences.

Some want a discreet and classic flavour, while others prefer a fresher or sweeter variant. Therefore, it may be necessary to experiment before finding the e-liquid or aroma that suits best.

Storing e-liquids and aromas

E-liquids and aromas should be stored correctly to maintain quality. They should be kept dark, cool, and out of reach of children and pets. Direct sunlight and heat can affect the flavour and shelf life.

It is also a good idea to close the bottles thoroughly after use. Aromas are concentrated, and e-liquids with nicotine should always be handled with care.

Aromas and e-liquids for different needs

There are many types of aromas and e-liquids, and they do not necessarily fit all e-cigarettes. Therefore, one should always choose based on both flavour, nicotine strength, PG/VG ratio, and the device being used.

A good e-liquid is about balance. It must fit your e-cigarette, provide the desired taste experience, and have a strength that matches your needs. By understanding the difference between aromas, base, PG, VG, and nicotine, it becomes easier to choose correctly.